Shaza Hotels is recognised for one thing above all:creating properties that embed themselves in the cultural and emotional landscape of their destinations. Inspired by the romance of the Silk Route, every Shaza hotel is conceived as an architectural statement, a guest favourite, and a commercially successful enterprise.

The brand’s approach is anchored in two guiding principles: authenticity and performance. Authenticity ensures that each project reflects the rich heritage and design language of Arabia, while performance guarantees strong market positioning, competitive returns, and sustained profitability for owners.

Our properties are not built to blend in, they are built to define their location. From concept to operation, Shaza delivers experiences guests remember and owners value. Expansion is about creating statement hotels and partnering with visionaries who value individuality over imitation. Shaji Abu Salih, Vice President, Business Development and Growth, Shaza Hotels and Mysk by Shaza

Shaza’s operational excellence is matched by development versatility, with concepts that adapt seamlessly to city hotels, luxury resorts, and integrated developments while preserving the brand’s signature character.

For investors and developers, Shaza Hotels offers a rare combination: a brand that commands market attention, cultivates loyal guests, and enhances the prestige of every destination it enters. Its leadership team brings decades of experience from top-tier international brands, uniting creative vision with the discipline of high-performing operations, from revenue optimisation and marketing reach to service delivery that inspires repeat business.

About Shaza Hotels

Shaza Hotels is a luxury hotel management company renowned for delivering authentic Arabian hospitality. Drawing inspiration from the rich traditions and cultures along the historic Silk Route offering an unparalleled experience defined by exquisite Middle Eastern décor, tranquil ambiances and impeccable service, crafted for the most discerning travelers. With an impressive portfolio of iconic properties, including Shaza Doha in Qatar, The flagship Mysk Al Mouj in Muscat, Mysk Al Balad in Madinah and Mysk Al Fateh, Bahrain. Shaza continues its rapid expansion. Its upcoming openings this year in KSA, UAE and Orlando will further reinforce the brand’s position as a leader in luxury hospitality. As a proud member of the Global Hotel Alliance (GHA), Shaza Hotels provides guests with access to an extensive portfolio of upscale and signature hotels worldwide. For more information, please visit www.shazahotels.com

About DISCOVERY Loyalty

A memorable trip demands more than a comfortable stay. DISCOVERY, an award-winning global loyalty programme, provides 16 million members recognition and perks across over 570 hotels, resorts and palaces in 78 countries. Elite members have the opportunity to immerse themselves in local culture through Local Experiences, distinctive activities that capture an authentic taste of each destination. For more information, visit discoveryloyalty.com