ATLANTA – Kimpton, part of IHG Hotels & Resorts’ Luxury & Lifestyle portfolio, announces a new partnership with Tiny Zaps, an emerging and innovative tattoo studio specializing in tiny tattoos, to bring the rising trend of “tattourism” – celebrating and commemorating travel with meaningful tattoos – directly to guests at select Kimpton hotels.

Starting in April, this unique offering will be available at pop-up events at five Kimpton properties across the U.S., where Tiny Zaps will provide complimentary, exclusive inked designs as a personal, artistic way for guests aged 18 and older to remember their trips. The monthly pop-up events will each feature a specially curated Kimpton x Tiny Zaps tattoo collection that reflects the unique culture of each city. For example, guests in New York can choose from an assortment of motifs inspired by the Theater District (see here) while those in New Orleans can select from designs with a nod to the iconic Bourbon Street (see here). Events will take place at each participating hotel monthly from April through June.

While the concept of tattourism dates back centuries when sailors marked their journeys around the world with tattoos, it has evolved into a modern movement that blends travel, self-expression, and storytelling. Currently, many Gen-Z and Millennial travelers are driving this cultural trend, favoring meaningful ink as the preferred souvenir over traditional keepsakes.

At Kimpton, we’re all about creating thoughtful, unexpected guest experiences that leave lasting impressions. Through our partnership with Tiny Zaps, we’re combining travel, art, and self-expression to offer a one-of-a-kind way for people to connect with the cities they visit and have a deep connection with. Our Kimpton x Tiny Zaps collection represents the ultimate travel souvenir: meaningful, personal, and a lasting celebration of exploration. Vicki Poulos, Head of Luxury & Lifestyle Brands Americas and Global Kimpton, IHG Hotels & Resorts

Tiny Zaps’ vast network of talented local tattooers – renowned for their creativity and strong local followings – will provide complimentary Tiny Zaps tattoos on a limited basis at the following hotels:

• Kimpton Theta New York – Times Square in New York, NY
  • April 18, May 23, June 20
• Kimpton Hotel Monaco in Washington, D.C.
• Kimpton Everly Hotel in Los Angeles, CA
  • April 23, May 29, June 26
• Kimpton Hotel Fontenot in New Orleans, LA
  • April 10, May 15, June 12
• Kimpton Aertson Hotel in Nashville, TN

People get tattoos for the same reasons they travel – to create and commemorate life experiences. We’re thrilled to partner with Kimpton to create these innovative travel experiences catered to traveling tattoo collectors. Having unique design collections centered around each city adds a fun, passport stamp-like feature providing travelers with a lifetime of memories. Sam Kelly, Co-Founder, Tiny Zaps.

For more details on the Kimpton x Tiny Zaps partnership and pop-up schedule, visit here. Follow along on social @Kimpton and #KimptonxTinyZaps for the latest updates.

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Allison Worldwide
Associate
IHG