Let’s be brutally honest: hotel contact and reservation centers are stuck in the past. Clunky processes, slow response times, and missed revenue opportunities drain potential profits.

Meanwhile, today’s travelers demand instant, frictionless, and immersive experiences—and they’re not getting them.

But here’s the kicker: AI is already fixing this. And when you add Augmented Reality (AR) and Virtual Reality (VR) into the mix, we’re talking about a total revolution in how guests interact with hotels before they even step inside.

So, the real question is…

Will you embrace this transformation, or will your competition beat you to it?
The Silent Revenue Killer in Contact Centers

Your contact center is bleeding money.

Here’s why:

  • Delayed response times: Guests expect instant answers—wait too long, and they’ll book elsewhere.
  • Missed upselling opportunities: Your agents are busy handling repetitive inquiries, missing golden chances to upsell room upgrades, spa packages, or exclusive experiences.
  • High operational costs: Labor-intensive customer service is expensive, and inconsistent responses damage your brand’s reputation.

Now, imagine a hyper-efficient, AI-driven contact center that never sleeps, never forgets, and never misses an opportunity to sell.

That’s exactly what AI-powered chatbots and AI-driven reservation assistants like Velma (from Quicktext) are doing today.

The AI-Powered Contact Center: How It Works
With AI handling up to 85% of routine guest inquiries, your human agents can focus on high-value conversations that drive revenue.

Here’s what an AI-driven contact/reservation center brings to the table:

Instant responses—No more frustrating wait times for guests. Multi-language support—Expand your reach effortlessly. Predictive guest insights—AI learns customer preferences and tailors recommendations. Automated upselling—AI-driven offers boost room upgrades, dining reservations, and spa bookings without human intervention.

But this is just the beginning…

The Next Big Thing: AR & VR-Powered Reservations
What if your guests could “step into” your hotel before booking?

With Augmented Reality (AR) and Virtual Reality (VR), reservation centers can elevate customer experience and introduce next-level upselling strategies.

Virtual Room Tours: Guests can “walk through” their potential suite before booking—experiencing the ocean view, layout, and amenities in real time.

AR-Powered Upselling: Want to upsell a premium suite? Instead of telling guests about the benefits, AR can show them a side-by-side comparison of room types in real time.

Interactive Concierge Services: Through AR, guests can preview spa treatments, fine dining experiences, and even local excursions—leading to more impulse bookings.

Live Virtual Assistants: AI-driven avatars in VR spaces can guide guests through the booking process, suggest tailored add-ons, and answer questions interactively.

This isn’t science fiction—hotels are already testing these immersive technologies right now.

Bold Prediction: The Contact Center of 2028
Fast forward five years:

  • 90% of hotel bookings will involve AI-powered assistants.
  • Augmented Reality will become the new norm for showcasing room upgrades.
  • VR-powered concierge services will personalize guest experiences before arrival.
  • Hotels using AI + AR/VR will see a 30%+ increase in upselling revenue.

The real winners? Those who start leveraging these technologies today.

The Million-Dollar Question: Are You Ready to Adapt?
If your contact/reservation center is still operating the old way, you’re not just losing money—you’re handing it over to your competition.

How do you see AI, AR, and VR transforming the hotel industry? Drop your thoughts in the comments below or vote in the poll!

Looking to future-proof your contact and reservation center? I’m excited to introduce you to my friends at Cloudlinx—experts in next-gen contact center solutions. They help the hospitality industry leverage AI, AR, and VR to streamline operations, boost revenue, redefine the guest experience,
and help you better understand the contact center evolution journey.

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