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Day: February 23, 2025

Maximizing Your Hotel’s Digital Launch: A Comprehensive Guide

23 February, 2025 Sofia Hotels

Building your hotel’s digital presence requires meticulous planning and execution across various channels to ensure maximum visibility and seamless operations. From GPS submissions to paid marketing and content optimization, here’s how to effectively position your

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The Global Hotel Development Pipeline Reaches Historic Milestone with over 15,800 Projects at Q4 2024 Close

23 February, 2025 Sofia Hotels

The Q4 2024 Global Hotel Construction Pipeline Trend Report from Lodging Econometrics (LE) reveals that the global hotel construction pipeline continues its upward trajectory, reaching a new all-time high project count with 15,820 projects/2,438,189 rooms,

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Why Does 99% of All Hospitality Training Fail?

23 February, 2025 Sofia Hotels

Ask anyone in a hospitality service or sales organization if they train their employees, and they’ll often detail their extensive orientation and classroom training programs, claiming to prepare employees to perform at an elite level.

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